YEAR IN REVIEW

As we reflect on the past year, we are thrilled to share the highlights and milestones that made it truly remarkable.
Thanks to your ongoing support, we achieved an outstanding Net Promoter Score (NPS) of 82 from our dealer partners, a testament to our commitment to excellence and client satisfaction.
As we turn the page to 2024, we're excited to offer you an exclusive sneak peek into our upcoming plans. Join us on this journey as we build on the successes of 2023 and embark on new ventures to make the coming year even more extraordinary.

Thank you for being an integral part of our story!

INDUSTRY AUTHORITY

Data Insights

6M+ Annual Submissions
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In 2023

Dealertrack possesses Canada’s most extensive and comprehensive data set on vehicle financing, customer profiles, and their financing success rates. In 2023, our dedication to providing valuable data insights and promoting industry cooperation has paved the way for a more informed Canadian automotive sector. Collaborating with esteemed organizations like Equifax, AutoTrader.ca, and others, we provided a concise, actionable presentation of the data, encapsulating trends, and key takeaways.

Value

We continuously evolve our data set. Our consistent commitment remains strong in fostering knowledge sharing and delivering comprehensive insights. We believe in the power of informed decision-making to drive enhanced performance and provide our clients and partners with valuable information to optimize their operations and strategies.

In 2024

Our focus will extend to integrating insights and unique data from Trader Corporation’s other leading automotive business segments, including Marketplace (AutoTrader.ca) and the dealer software solutions (AutoSync). This expansion aims to enrich our consumer funnel data, providing comprehensive shopping profiles, exclusive auto intender audience data and a complete view of vehicles' retail life cycle. Our goal is to empower our partners with insights to support in solving business challenges.

INDUSTRY AUTHORITY

Compliance

Bill 96 & Law 25
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In 2023

Legislative updates included Bill 96, Bill 96 for cross-border, and Bill 64 (commonly referred to as Law 25). The Dealertrack team is always working to keep our partners up to date with the most recent changes and provide the tools and resources they need to navigate the shifting regulatory landscape. For our Lenders, we have also introduced global enhancements, whenever applicable, to enable proactive planning for upcoming changes. Our approach involves close collaboration with our customers to implement these global updates effectively.

Value

We prioritized timely implementation of regulatory changes. Through strategic platform updates, we streamlined the transition process, thereby minimizing disruption for our partners. This commitment stems from our understanding that a smooth transition is integral to our partners' operations.

In 2024

We are poised to maintain our vigilance in monitoring legislative changes, keeping our partners well-informed, and collaborating to develop and roll out optimal solutions globally across our platform.

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Security

Users Authenticated
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In 2023

Our commitment to safeguarding your information remains a key priority. The Dealertrack platform undergoes regular updates to ensure that data is shielded with the most robust and contemporary security measures available. We built MFA, an industry standard authentication tool, reflecting our commitment to enhancing security protocols for accessing the platform.

Value

Multi-Factor Authentication (MFA) significantly enhances security by requiring multiple forms of identification. It also helps organizations meet regulatory requirements and provides user-friendly authentication options, making it a crucial tool for securing accounts and systems.

In 2024

Our commitment to security excellence remains. We will continuously refine and enhance our security policies and practices.

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Optimizing Platform Infrastructure

2x Faster Functionalities
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In 2023

Through investments in modernizing our technology stack, we enabled a flexible and adaptable platform. We also migrated to the cloud. The migration spanned several months, during which our dedicated team members invested countless hours in meticulous audits and checks, ensuring a seamless transition devoid of any service disruptions. In turn, our software deployment processes are now faster and more efficient.

Value

The enhanced system monitoring not only guarantees a stable and secure service but also facilitates faster recovery times and streamlined software deployment. Moreover, the improved scalability ensures our ability to effectively meet growing demands, consistently delivering high-quality service and responsiveness to our customers.

In 2024

We are making further investments in restructuring our database. The result will make our platform even faster.

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Digital Contracting & Digital Signature

Modernized Capabilities
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In 2023

Our suite of digital solutions, encompassing both Digital Contracting and Digital Signature, is designed to streamline the contract submission workflow for dealers. We expedited the funding process by enabling digital submissions to lenders, ensuring that documents were efficiently digitized, as well as providing electronic signing capabilities through our trusted partners.

Value

The primary advantage lies in contract digitization and secure submission, with the incorporation of Digital Signature enabling digital signing at both the dealership and remotely. These provide an enhanced level of speed and security to the transaction, making it a more sustainable and efficient choice for all parties involved.

In 2024

We will continue to refine the functionality, including a new conditional submit feature. You can expect easier digital contract uploading process, increased speed and enhanced precision. We will elevate the E-sign user experience, enrich the session tracking, and integrate new lenders into the broader Digital Contracting ecosystem.

PORTFOLIO EXPANSION

API Integrations

20+ new partners added
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In 2023

We cultivate partnerships with technology companies committed to streamlining the experiences of dealers. In the past year, we enthusiastically welcomed more than 20 new partners, strengthening our already robust partnership portfolio. Our ongoing mission is to actively expand and enrich our network even further.

Value

We enable seamless data flows and workflows when partners integrate with us, allowing dealers to leverage all the tools at their disposal. We remain committed to providing APIs that facilitate smooth transactions between dealers and lenders, with exciting developments on the horizon.

In 2024

We are placing dedicated focus on further enhancing our API capabilities, to streamline our offerings and amplify the API's value across our entire catalog. Through integrations with other platforms, we are introducing a level of continuity to the car-buying experience within the dealer suite that is unmatched.

WRAP UP

Going into 2024, our mission is to:

  • Maintain our position as Canada's #1 source for the most extensive and highest quality automotive finance opportunities.
  • Deliver unparalleled insights into consumer financing behaviors and trends to help customers solve problems.
  • Continue to invest in best-in-class capabilities that drive efficiency, deal quality and support fraud prevention.

If you have any questions or want to learn more about any of these functionalities, do not hesitate to reach out to our team.

We want to thank you for your loyalty, collaboration, and continued partnership.

Your success is our mission, and we're thrilled to continue supporting you on this journey.

All the best,

The Dealertrack Canada Team

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